Jurisdiction(s):
United Kingdom

Key definition

Narrative definition

What does Narrative mean? In legal drafting, the narrative is the background section of a deed or other instrument that identifies the parties and explains why the document is being entered into and what it is intended to achieve. It typically sets out the names and designations of the parties (in Scots deeds, the granter and grantee), their capacities and authority, relevant title or prior transactions, consideration (if any), and the factual context or purpose of the operative provisions. “Narrative” is not defined by legislation and is rarely treated as a term of art in case law; it is a descriptive drafting expression used...

From Gatekeeper to Strategic Partner: In-house Legal Collaboration with Marketing on Compliance, Risk and Resilience

Published by a LexisNexis In-house Advisor expert

Practice notes

The in-house function, within a fully aligned, value-creating setting, does far more than dispatching legal know‑how reactively to deal with colleagues’ discrete questions. Though that might sound self-evident, mapping the journey from a reactive service to a proactive, value-enhancing partner is not always straightforward. The path, its milestones and everyday behaviours for shifting from reactive to proactive are, in many settings, anything but clear. That ambiguity often persists. Collaboration with a company’s marketing team offers a revealing example. Marketers often see themselves as inventive, energetic, rapid in execution, ‘plugged-in’ and operating at the forefront of presentation and ideas. Without leaning on clichés, they may presume that lawyers do not necessarily bring comparable attributes to their craft.

Back to first principles

A legal team forms part of the assurance function. Stating this clearly helps embed both the cooperative and oversight dimensions when advising ‘front line’ colleagues, including those in marketing. The key contextual message, in essence, is to articulate that every organisation bears a corporate duty to observe laws, regulations and court orders...

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Web page updated on 21/05/2026

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