BCAP Code for broadcast media meaning

Regulatory regime overview Advertising in the UK is governed by legislation alongside self-regulatory industry codes, chiefly the UK Code of Non-broadcast Advertising and Direct & Promotional Marketing (CAP Code) and the UK Code of Broadcast Advertising (BCAP Code) (outlined below). Self-regulation plays a central role in the UK; however, broadcast advertising operates within a statutory framework under the Communications Act 2003 (CA 2003). Marketers should also be mindful of sector-specific rules and codes. The principal laws addressing unfair or misleading commercial practices, which also inform the CAP and BCAP Codes, include: Chapter 1 of Part 4 and Schedule 20 to the Digital Markets, Competition and Consumers Act 2024 (DMCCA 2024) The Business Protection from Misleading Marketing Regulations 2008 (BPR 2008), SI 2008/1276 Consumer protection from unfair trading From 6 April 2025, Part 4, Chapter 1 of the DMCCA 2024 largely repealed the Consumer Protection from Unfair Trading Regulations 2008 (CPUTR 2008), SI 2008/1277, save for certain transitional provisions concerning a...

This Practice Note reviews how influencer activity is regulated and what protections exist against online harms. It looks at: the UK Code of Non-broadcast Advertising and Direct & Promotional Marketing (CAP Code); the UK Code of Broadcast Advertising (BCAP Code); Part 4 of the Digital Markets, Competition and Consumers Act 2024 (DMCCA 2024), which revoked and replaced the Consumer Protection from Unfair Trading Regulations 2008, SI 2008/1277 from 6 April 2025. It also addresses potential duties on UK platforms affecting influencers under the Online Safety Act 2023 (OSA 2023), and when Regulation (EU) 2022/2065, the EU Digital Services Act (EU DSA), could apply to a UK-based influencer’s activity. Finally, it considers practical ways influencers can safeguard their personal ‘brand’ as it develops through their influencer activity. This Practice Note is intended to support practitioners advising influencers. For practical guidance on matters which may arise when advising brands engaging with influencers, see Practice Notes: Dealing with social media influencers—the...

For other frequently used film and TV terms, see the following: Film and TV glossary C–D Film and TV glossary E–H Film and TV glossary I–L Film and TV glossary M–P Film and TV glossary R–S Film and TV glossary T–W Abandonment When a commissioning producer acquires takeover rights and, then or later, at any time, decides in their sole and absolute discretion that completing the film is not financially viable, they may, by notice in writing, delivered to the film production company itself, formally declare the production of the film abandoned and thereby bring the film’s production to a formal end. Acquisition agreements These agreements are intended for use in circumstances where a company obtains from the film’s owner rights across multiple separate media for a specified territory. See: Acquisition agreement—film—rights in a number of separate media for a designated territory—owner of film: Encyclopaedia of Forms and Precedents [58]. Advertising Standards Authority (ASA) ...