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This Practice Note offers practical guidance on how premium rate services (PRS) are regulated in the UK. Its principal source is the Regulation of Premium Rate Services Order 2024 (the PRS Order), SI 2024/1046. Information, entertainment and related services delivered over electronic communications networks, with charges recovered through a user’s telephone bill, are classified as PRS and supervised by Ofcom. What are PRS? The expression ‘PRS’ is defined in section 120(8) of the Communications Act 2003 (CA 2003) and refers to interactive services for which a charge is imposed on a customer’s mobile or landline bill. These services can be reached by several communications methods, including SMS text, digital television, or voice calls by phone; typical examples include donating to a charity by text or ringing a chatline. Certain PRS are described as ‘controlled PRS’ (CPRS). CPRS are regulated by Ofcom and are defined in article 3 of the PRS Order. A CPRS is a PRS that is: accessed via a premium rate number...