“A lot of the work that I do is historic-the maximum sentences change at different points of time. It's really complicated and people get it wrong all the time. That's when having a timeline is really useful.”
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This Checklist supports planning for a print marketing campaign. It concentrates on marketing-specific needs, excluding wider transactional matters (eg contract formation, distance selling). Scope includes targeting and placement, agency agreements, data protection, advertising compliance, and prize or price promotions. It also addresses conformity with the UK’s legislative and self-regulatory framework, notably the unfair commercial practices rules in the Digital Markets, Competition and Consumers Act 2024 (DMCCA 2024) and the UK Code of Non-broadcast Advertising and Direct & Promotional Marketing (CAP Code). Print ads remain pivotal to big-brand activity, across billboards, posters, brochures, leaflets, newspapers and magazines. In the UK, print advertising is overseen through a blend of industry self-regulation and statute. For a wider briefing on the UK advertising environment, see Practice Note: Advertising law and regulation. See also: Advertising copy approval—checklist; Planning a digital marketing campaign—checklist. A third column is available to capture observations or remarks while working through the Checklist... Checklist Further information Notes (if any) Targeting and placement ...
How to use this Checklist Use this Checklist when mapping out a digital marketing campaign. The emphasis is on marketing‑specific requirements, and it does not deal with general matters connected to transactional activity (eg contract formation and distance selling). It spans media selection, territorial targeting, agency contracts and agreements, data protection and safeguarding, advertising compliance, user‑generated content and material, influencer engagement and partnerships, prize and price promotions, and behavioural advertising. It also looks at adherence to the legislative and self‑regulatory regime in the UK, including the unfair commercial practices provisions in the Digital Markets, Competition and Consumers Act 2024 (DMCCA 2024) and the UK Code of Non‑broadcast Advertising and Direct & Promotional Marketing (CAP Code). Digital marketing can reach consumers at home, at work and, via their mobiles, tablets and video game consoles, almost everywhere else. Alongside unrivalled potential audience numbers, it gives brands the chance to target individuals on the basis of their specific interests, locations or habits. It is no surprise, then, that brands are moving...
In this issue: Fiscal events Companies and corporation tax Individuals and income tax Taxes management and litigation Real estate tax Scotland Wales Capital gains tax VAT Daily and weekly news alerts New and updated content Dates for your diary Trackers Useful information Fiscal events National Insurance Contributions (Employer Pensions Contributions) Bill awaiting Royal Assent after House of Lords withdraws amendments On 25 March 2026, the House of Lords pulled back its amendments to the National Insurance Contributions (Employer Pensions Contributions) Bill after rejection by the House of Commons. The Bill now awaits Royal Assent. See: LNB News 24/03/2026 39. Companies and corporation tax HMRC opens consultation on reporting close company payments to participators HMRC has launched a consultation proposing new obligations to report dealings between close companies and their participators to HMRC. Responses close at 9.30 am on 10 June 2026. See: LNB News 20/03/2026 27....
In this issue: Information technology Internet Data protection Advertising, marketing and sponsorship Telecommunications Daily and weekly news alerts New and updated content Dates for your diary Trackers Useful information Information technology On 26 June 2025, the European Parliament’s Committee on Employment and Social Affairs released a draft report urging the European Commission to commence the law‑making process for an EU directive on algorithmic management in the workplace. Dan Cooper, partner, Antonio Michaelides, of counsel, Sam Jungyun Choi and Matthieu Coget, associates, and Matsumoto Ryoko, visiting lawyer, at Covington & Burling LLP, examine the report’s conclusions. See News Analysis: European Parliament Committee Recommends Commission to Propose EU Directive on Algorithmic Management. Internet The Chartered Trading Standards Institute (CTSI) has issued revised Guidance for Traders on Pricing Practices, applicable from August 2025. Supplanting all earlier editions, the guidance explains how trader obligations are to be interpreted under the Digital Markets, Competition and Consumers Act...
In this issue: Finance Bill 2024 Companies and corporation tax International VAT Employment taxes Partnerships Daily and weekly news alerts New and updated content Dates for your diary Trackers Useful information Finance Bill 2024 New Electricity Generator Levy provision added to Finance Bill as it progresses to House of Lords Finance Bill 2024 has advanced further through Parliament, with the government inserting a new measure at clause 21, prompting the renumbering of all subsequent clauses, to ensure the electricity generator levy (EGL) does not apply to new generating plant. The Bill has now completed all stages in the House of Commons and has been introduced in the House of Lords, with the Lords’ text of the Bill now published. The EGL measure was brought in via a Ways and Means resolution debated on 5 February, establishing an exemption for new generating plant where no substantive decision to proceed had been taken before the...
This Practice Note sets out a summary of Directive 2011/83/EU, the EU Consumer Rights Directive (EU CRD), together with changes brought in by Directive (EU) 2019/2161, the EU Omnibus Directive, Directive (EU) 2024/825, the EU Empowering Consumers Directive, and Directive (EU) 2023/2673, the Revised EU Distance Marketing of Consumer Financial Services Directive. It outlines the reach of the EU CRD, core definitions distinguishing distance, off-premises and other contracts, the information that must be given to consumers, and consumers’ cancellation rights (the right of withdrawal). It also addresses rules on additional payments, payment surcharges, help-lines, delivery, and the transfer of risk. This Practice Note does not deal with UK legislation. For details on UK legislation, see Practice Notes: Distance, doorstep and on-premises sales Consumer Rights Act 2015—summary Consumer Rights Act 2015—goods Payment surcharges For an overview of principal EU consumer legislation, see Practice Note: Key EU consumer legislation—summary. Key EU legislation and materials The EU CRD seeks to align and...
Practice Note: Consumer Rights Act 2015—services This Practice Note reviews the Consumer Rights Act 2015 (CRA 2015) insofar as it concerns services, and outlines consumers’ statutory entitlements under the CRA 2015 in relation to contracts for services. It also examines the standards applicable to the provision of services and the consumer remedies where services are non-conforming. For a general overview of the CRA 2015, including definitions of key terms such as ‘consumer’ and ‘trader’, see Practice Note: Consumer Rights Act 2015—summary. For consideration of how the CRA 2015 applies to goods, digital content and unfair terms, see Practice Notes as follows: Consumer Rights Act 2015—goods Consumer Rights Act 2015—digital content Consumer Rights Act 2015—unfair terms Helpful guidance on the CRA 2015’s application to services has been produced by the Chartered Trading Standards Institute (CTSI Guidance) and the Department for Business, Energy & Industrial Strategy, now part of the Department for Business and Trade (BEIS Guidance), which may assist lawyers...
Practice Note This Practice Note highlights some of the principal legal considerations to bear in mind when engaging in online trade with consumers. The term ‘consumer’ varies across statutes, yet typically denotes a natural person acting for reasons wholly or chiefly beyond that person’s trade, business, craft or profession. Broad commercial law topics—such as the state of goods, standard of services, competition, and taxation—are not examined in depth in this Practice Note. Additional legal obligations may influence particular online ventures depending on sector-specific regimes or the nature of the goods or services offered (eg rules relevant to financial services, consumer credit, ticket sales or resales, unsolicited products, auctions, gambling, or online pornography); where pertinent, these should be reviewed and likewise fall outside the scope of this Practice Note. For guidance and commentary on business-to-business (B2B) e‑commerce, consult Practice Note: Business to business e‑commerce—legal issues. This Practice Note includes references to assimilated law. Assimilated law is the term applied to retained EU law (‘REUL’) that continues to have effect after...