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Honest comment (Commercial) meaning

What does Honest comment (Commercial) mean?
In practice, “honest comment” describes the defamation defence that protects statements of opinion (not assertions of fact) where the commentator sets out, at least in general terms, the facts or material on which the opinion is based and an honest person could have held that opinion on those facts. The defence is defeated if the claimant proves the defendant did not genuinely hold the opinion or that the factual basis is untrue or not privileged. Historically a common law defence (formerly called “fair comment”, retitled “honest comment” in Spiller v Joseph [2010] UKSC 53), it has been replaced in most jurisdictions by a statutory “honest opinion” defence: - England and Wales: Defamation Act 2013, which abolishes the common law and does not require a separate “public interest” element. - Scotland: Defamation and Malicious Publication (Scotland) Act 2021, similarly replacing the common law. - Ireland: Defamation Act 2009 provides a statutory honest opinion defence. Northern Ireland has legislated separately and the common law terminology “honest comment” is still encountered in practice, alongside local statutory reforms. This defence is routinely pleaded in libel and slander claims involving reviews, commentary, and commercial communications, where the publisher can show the opinion is identifiable as such and...
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