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Commercial law highlights: ASA alcohol advertising rulings, CMA online reviews guidance, Google adtech fine, HMRC customs updates, Law Commission on deeds and product liability, EHRC services Code, new practice notes

Published on: 11 September 2025

Published by a LexisNexis Commercial expert
Legal News
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In this issue:

  • Advertising, marketing and sponsorship
  • Consumer protection
  • Contracts
  • E-commerce
  • International
  • Sale and supply of goods
  • Supply of services
  • LexTalk®Commercial: a Lexis®Nexis community
  • Daily and weekly news alerts
  • New and updated content
  • Latest Q&A

Advertising, marketing and sponsorship

ASA Rulings—10 September 2025

The Advertising Standards Authority upheld two complaints about alcohol promotions, forming part of a wider focus on alcohol advertising. The decisions followed investigations prompted by the ASA’s Active Ad Monitoring system, which applies AI to spot potentially non-compliant online ads. See: LNB News 10/09/2025 14.

Consumer protection

CMA publishes guidance for online review sites on compliance with consumer law

The Competition and Markets Authority has issued new guidance for businesses that host online reviews, explaining how to comply with consumer protection law. It emphasises publishing all authentic, relevant and lawful reviews—positive or negative—and ensuring moderation does not distort the overall picture. It warns that misleading practices may breach consumer protection law and signposts further materials, including guidance on fake reviews (CMA208), unfair commercial practices (CMA207), and the Chartered Trading Standards Institute’s Business Companion on reviews and endorsements...

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