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UK commercial law weekly update: ASA price claims, CMA agentic AI guidance, key contract and JV judgments, DMCCA ADR commencement, procurement platform extension, new practice notes, and diary dates

Published on: 19 March 2026

Published by a LexisNexis Commercial expert
Legal News
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In this issue:

  • Advertising, marketing and sponsorship
  • Agency and distribution
  • Consumer protection
  • Contracts
  • Contractual joint ventures
  • LexTalk®Commercial: a Lexis®Nexis community
  • Daily and weekly news alerts
  • New and updated content
  • Dates for your diary
  • Horizon Scanners and Trackers

Advertising, marketing and sponsorship

ASA rulings—18 March 2026

Two complaints were made to the Advertising Standards Authority (ASA) asserting that the basis of a price comparison and the end‑of‑life handling of coffee pods were misleading. The ASA upheld both complaints. See: LNB News 18/03/2026 25.

IAB Tech Lab releases CoMP framework for AI content licensing agreements

The Interactive Advertising Bureau (IAB) Tech Lab has announced the release of the Content Monetization Protocol (CoMP) Specification v1.0 for public consultation. This standardised framework seeks to lock in commercial terms before artificial intelligence (AI) systems crawl publisher content, enabling content owners and AI systems to agree conditions prior to access and responding to falling publisher revenues, including search referral traffic declines reported at over 50% in some cases. The specification is open for public comment until 9 April 2026. See: LNB News 12/03/2026 15...

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