Jurisdiction(s):
United Kingdom

UK recommerce: legal risks and strategies covering authentication, grey goods, IP and contracts for luxury brands and resale/rental platforms

Published on: 03 May 2024

Published by a LexisNexis Commercial expert

Legal News

Table of contents

What is happening?
Why does it matter?
What action should you consider?

Article summary

What is happening?

Recommerce—encompassing reselling, renting, refilling, repairing, and the reuse of goods—is already a notably valuable business model, with Barclays estimating it to be worth almost £7bn in the UK alone, and Visa projecting that figure will rise to £82bn by 2030. This expansion, particularly regarding resale activity, is widely considered to be led by Gen Z consumers in particular; more than two thirds now prefer to buy second-hand rather than new items, partly motivated by sustainability concerns.

Why does it matter?

The concept of recommerce is, of course, not new. However, fuelled by luxury retailers such as Selfridges adopting recommerce-led models, the growing number of dedicated rental or resale platforms, including Poshmark and Vestiaire Collective, and a heightened focus on luxury goods overall, these business models appear to be steadily moving from strength to strength across the market today...

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